Franchise Marketing Radio

In this episode of Franchise Marketing Radio, Lee Kantor interviews David Dunsmuir, president of Surv Franchisor, an emerging home maintenance franchise focused on helping homeowners manage everyday repairs and upkeep. David shares the brand’s origins, its customer-first philosophy, and how structured training, quality assurance, and a five-step customer journey help franchisees build lasting relationships and […]

In this episode of Franchise Marketing Radio, Haley Haar, President of AlphaGraphics Kansas City, shares how building strong relationships, solving customer problems, and adopting a consultative approach have helped grow her business. She also highlights the value of franchise networks, peer support, and creating a customer-first culture that turns one-time transactions into long-term partnerships. Haley […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Aaron Anderson, founder of Sunrise Social, about building and scaling a franchise from the perspective of an experienced franchisee turned franchisor. Aaron shares his journey from operating multiple restaurant locations to creating a brunch-focused concept, emphasizing the importance of understanding market demand, planning for delivery, […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Jeff Fenster, Founder of everbowl and WeBuild. Jeff shares how a simple mission to make healthier eating more accessible evolved into a rapidly growing franchise brand. He discusses the lessons learned from scaling a business, supporting franchisees, building a customer-first culture, and creating systems that […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Donnie Ardoin, owner of PostNet in Lafayette, Louisiana. Donnie shares his transition from a 20-year career in the oil and gas industry to becoming a franchise owner. He discusses the importance of networking, community engagement, franchise support, and building strong business relationships. Donnie also offers […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Heather Holmes, CEO and Founder of Publicity for Good and author of Seen by AI, Found by Customers. Heather discusses how AI is transforming brand visibility, why earned media and third-party validation are becoming critical marketing assets, and how franchisors can use strategic PR to […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Lane Martin, Founder of Modern PURAIR. Lane shares how the company grew from a family-owned duct cleaning business into Canada’s largest indoor air quality franchise and discusses its expansion into the United States. He explains the growing demand for indoor air quality services, the advantages […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Lindsey McFadden, CMO of Stretch Zone. Lindsey discusses the company’s growth from a single location to a leading practitioner-assisted stretching franchise with hundreds of locations across North America. She shares insights on franchise marketing, customer loyalty, community engagement, brand consistency, and the impact of AI […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Steve Buors, CEO of Reshift Media, a franchise-focused digital marketing agency. Steve shares how his team helps franchise systems scale marketing across locations while balancing brand consistency with local flexibility. He explains the core challenge in franchising marketing—head office control vs. franchisee autonomy—and how technology […]

In this episode of Franchise Marketing Radio, Lee interviews Matt Ross, CEO and founder of One River School, a modern art education franchise with 15 locations across six states. Drawing from his experience scaling School of Rock, Matt built One River to fill a gap in relevant, contemporary art education for K-12 students and adults. […]

In this episode of Franchise Marketing Radio, Lee interviews Daniel McCarty, founder and CEO of JunkStart, the first pay-by-weight junk removal company in the U.S. Daniel explains how he disrupted the traditional volume-based pricing model by charging customers per pound instead, bringing transparency and fairness to the industry. He discusses the challenges of transitioning his […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Jeff Salter, founder and CEO of Caring Senior Service. Jeff shares how he launched the non-medical home care business in 1991 in West Texas, eventually expanding to 62 locations across 23 states through franchising. He discusses the ideal franchisee profile, emphasizing passion for helping seniors […]

In this episode of Franchise Marketing Radio, host Lee Kantor speaks with Melissa Telsrow, president and co-founder of Hiper, about solving the complexities of digital marketing for franchise and multi-location brands. Melissa explains how Hiper helps franchisors balance centralized brand control with local flexibility. Many franchise systems struggle with inconsistent messaging when individual locations manage […]

In this episode of Franchise Marketing Radio, Lee interviews Steve Hart, CEO and Co-Founder of Property Management, Inc. (PMI). Steve discusses how PMI became the largest property management franchise in the U.S., with over 450 partners across 48 states. He explains how PMI supports franchisees across five sectors—residential, commercial, HOA, short-term rentals, and multifamily—providing systems, […]

In this episode of Franchise Marketing Radio, Lee interviews Scott Ossim of Contractor Commerce. Scott discusses how e-commerce tools are transforming the home services industry. He explains how instant online estimates and transparent pricing help contractors and franchise systems generate higher-quality leads, improve customer trust, and convert website traffic into real jobs while still allowing […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Kristen Denzer, CEO and founder of Tierra Encantada, a Spanish immersion early education and childcare franchise. Kristen shares how her entrepreneurial journey led to creating a unique program combining language immersion and global cuisine for children ages six weeks to six years. She discusses the […]

In this episode of Franchise Marketing Radio, host Lee Kantor interviews Charles Stovall, FranChoice owner and consultant. Charles shares his journey from corporate sales to multi-unit franchise ownership and consulting, offering insights into the realities of franchising. He discusses common misconceptions, the importance of understanding franchise disclosure documents, and why business acumen outweighs passion for […]

In this episode of Franchise Marketing Radio, Stone Payton interviews Jennifer Jaciw, franchise coach at The Entrepreneur’s Source. Jennifer shares her personal journey through career transitions and explains how her organization helps professionals explore franchise ownership as a new path. She details their complimentary coaching process, which uses assessments to match clients with business opportunities […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Lindsey McFadden, Chief Marketing Officer of Stretch Zone. Lindsey shares the origins and growth of Stretch Zone, a franchise specializing in practitioner-assisted stretching. She discusses their unique approach to stretching, inclusive client base, and the ideal franchisee profile. The conversation highlights Stretch Zone’s collaborative franchisee […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Brad Coleman, CEO of Safeway Driving and former NASCAR driver. Brad shares his journey from racecar driver to franchise leader, detailing how he modernized Safeway Driving and expanded it from a local school to a thriving franchise. He discusses the importance of driver safety, the […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Angela Olea and Liberty Bernal, they are the powerhouse leadership team behind Sweet Influencers, the first AI-powered influencer marketing platform built by franchisors, for franchisors. Angela, a visionary founder in senior care and franchising, previously built Assisted Living Locators into a national brand and continues […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Sabrina Martin, owner of Gotcha Covered Walnut Creek. Sabrina shares her transition from a 22-year corporate healthcare career to franchise ownership in home improvement. She discusses choosing Gotcha Covered, the franchise’s robust training and marketing support, and her early business success. Sabrina highlights the flexibility, […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Michael Jacobson, CEO of French Florist. Michael shares his journey from corporate consulting to revitalizing his uncle’s struggling flower shop by adopting European floral culture and modernizing operations. He discusses overcoming industry challenges like outdated technology and high commissions, and explains French Florist’s focus on […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Ben Kramer—a seasoned franchise and operations executive with more than 15 years of experience leading multi-site service businesses through transformation, growth, and profitability. Known for turning around underperforming units and building high-performing teams, he brings a clear, practical approach to scaling brands and driving operational […]

In this episode of Franchise Marketing Radio, Lee interviews Roland Ligtenberg, Senior VP of Innovation and Co-founder of Housecall Pro. Roland discusses how Housecall Pro’s mobile-first software empowers home service professionals—like HVAC, plumbing, and electrical trades—with integrated tools for scheduling, invoicing, payments, and customer management. He highlights the platform’s in-house AI features for tasks like […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Nuttha Goutier, founder and CEO of Sabai Thai Spa. Nuttha discusses the spa’s authentic Thai-inspired experience, unique massage techniques, and community-focused approach. She explains the decision to franchise after 20 years, detailing the preparation, systemization, and support for franchisees. Nuttha describes the ideal franchisee profiles, […]

Pat Abernathey is the owner of Caring Senior Service of Boulder. He joined Caring Senior Service in 2005 as the Marketing Director. After holding many positions within the corporate structure — most recently as Franchise Business Consultant — he opened his own franchise office in Boulder. He later began managing offices in Lakewood and Fort […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Cory Lyons, Brand President of Koala Insulation. Cory discusses the company’s rapid growth since its 2020 launch, its dual B2C and B2B business model, and the importance of a franchisee-first culture. He shares insights on supporting franchisees, adapting to market changes, and the qualities they […]

In this episode of Franchise Marketing Radio, Lee Kantor talks with Dawn Perry and Bill Palliser of CertaPro Painters®. They discuss the company’s evolution from a college summer business to a leading franchise, emphasizing the crucial collaboration between marketing and operations. The conversation highlights the importance of alignment, peer support, and shared values in driving […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Colt Florence, Senior VP of Franchise Development at Five Star Franchising. Colt shares insights into Five Star’s strategy for building a portfolio of home service brands, their approach to franchisee recruitment, and how franchisee expectations have evolved. He discusses the impact of economic trends on […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Keith McBride, a former corporate executive turned franchisee with 1-800 Packouts. Keith shares his journey from business development to owning a restoration franchise in Philadelphia, detailing how his team helps customers recover from fire, flood, or storm damage. He discusses the challenges of starting a […]

In this episode of Franchise Marketing Radio, Lee Kantor is joined by Andrew Pudalov, Founder of Rush Bowls. Andrew shares his journey from Wall Street to launching Rush Bowls in Boulder, Colorado, inspired by a desire for healthy, convenient meals. He discusses the brand’s growth, commitment to pure ingredients, and transition into franchising. Andrew explains […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews Steve Buors, CEO and co-founder of Reshift Media, about digital marketing strategies for franchise organizations. They discuss balancing brand consistency with local customization, the growing impact of AI on search and SEO, and best practices for attracting franchisees. Steve shares insights on using franchise portals, […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews David Bitan, founder of Bumble Roofing. David shares his journey building Bumble Roofing into a standout brand by focusing on “white glove” customer service, local ownership, and operational excellence—rare in the roofing industry. He discusses industry trends, the pitfalls of private equity rollups, and the […]

In this episode of Franchise Marketing Radio, Lee Kantor talks with Brad Sutliffe, franchise owner of Mosquito Shield of Southern Delaware. Brad shares his transition from a 20-year insurance career to entrepreneurship, detailing how he and his wife researched franchising and chose Mosquito Shield for its recurring revenue, seasonality, and growth potential. He discusses building […]

In this episode of Franchise Marketing Radio, Lee Kantor talks with Heather Ripley, CEO of Ripley PR. Heather discusses the vital role of public relations in franchising and home services, emphasizing the importance of earned media, storytelling, and media training for franchisees. She shares strategies for balancing franchisor and franchisee marketing efforts, highlights trends in […]

Caty Witt is a multi-unit PostNet franchise owner from Bakersfield, California. She started working in the shipping and printing industry at just 17 years old and quickly discovered her passion for business ownership. After earning her bachelor’s degree in Business Administration, Caty purchased her first PostNet location in 2020. Since then, she’s expanded with a […]

Brad Schneider, President of The Growth Coach, shares insights on adaptability, leadership, and sustainable growth. With over 25 years of experience and expertise in behavioral coaching, he helps leaders and teams drive performance, reduce burnout, and navigate change with confidence across his organization and with his own clients. Connect with Brad on LinkedIn. This transcript […]

Alex Green, Radfield Home Care’s CEO and co-founder, created Radfield alongside his sister. Both Alex & Hannah grew up in their parent’s care home for older people and Radfield Home Care was created as a direct extension of this family passion for quality care. Alex also had previous careers in financial services and community media. […]

In this episode of Franchise Marketing Radio, Lee Kantor interviews John Francis (Johnny Franchise), who shares his lifelong experience in franchising. Johnny discusses the industry’s evolution, key challenges for franchise owners, and the importance of selecting the right franchisees and building a strong foundation before scaling. He offers practical advice for emerging brands, emphasizing careful […]

Nick Lopez is the Founder of LIME Painting, a premium home improvement franchise that’s redefining excellence in the painting industry. A first-generation college graduate with a BS in Business Marketing from Michigan State University, Nick launched his first painting company at just 19 years old to pay for college. What began as a summer job […]

Tim Fagan is the President of 1-800 WATER DAMAGE and Blue Kangaroo Packoutz. Tim holds a Bachelor’s of Science degree and a teaching certificate from the University of Michigan, where he was Captain of the Wrestling Team. Tim also holds two post-graduate degrees in Educational Leadership from Eastern Michigan University. Tim also holds a builder’s […]

Ryan Farris is a business leader, entrepreneur, and growth strategist with a passion for building and scaling companies. He currently serves as Region Executive Vice President of Fortidia, overseeing a portfolio of global brands, and holds multiple leadership roles, including President and COO of AlphaGraphics and PostNet, CEO of Print Speak, and COO of World […]

Yves Lamothe is a results-driven NASA Project Manager, serial entrepreneur, certified life coach, and visionary community leader committed to making impact at every level. At NASA, Yves leads high-stakes projects supporting ground systems and human spaceflight, applying expert-level precision, strategic foresight, and cross-functional leadership to ensure mission success. Outside of NASA, Yves is the founder […]

Michael Moorhouse is president of Mosquito Shield, America’s trusted provider of effective residential mosquito and tick control service. Mosquito Shield, part of the Five Star Franchising platform of home service brands, was ranked the #1 franchise in pest control by Entrepreneur in 2023, 2024 and 2025. Connect with Michael on LinkedIn. This transcript is machine […]

Dawn Perry joined CertaPro Painters®, North America’s Most Referred Painting Company®, in August 2022 as the Chief Brand Officer. In this role, she leads the company’s brand strategy and marketing. With more than 15 years of franchise marketing expertise and 30+ years of marketing experience, she has a proven track record of driving lead generation and delivering […]

Simone Kelly is a dynamic entrepreneur and industry leader with over a decade of experience serving seniors and their families through innovative, service-driven platforms. With a career rooted in compassion, strategic vision, and community-building, Simone has dedicated herself to creating solutions that bridge the gap between aging adults and trusted service providers. As the Founder […]

Kenny Larson is the President & CEO of family owned Slumberland Furniture. Slumberland is a top 25 home furnishing’s company with 125 corporate and franchise stores throughout the mid-west. The Larson family is also heavily involved in commercial real estate with close to 4 million square feet owned and managed. Kenny graduated from Wheaton College […]

John Erlandson is the Co-Founder, President, and Chief Revenue Officer of Youth Athletes United, a leading youth sports franchising platform that encompasses brands such as Soccer Stars, Amazing Athletes, TGA Premier Sports, JumpBunch, and Little Rookies . Since its inception in November 2021, Youth Athletes United has expanded to over 280 locations across 36 states […]

Cliff Nonnenmacher began his career as an investment banker at Morgan Stanley. After leaving his Wall Street career in 2003, he acquired a Master Franchise for New York and Connecticut, diving headfirst into the franchising industry. Since then, Cliff has owned and operated various franchise businesses, including Cartridge World, Personal Training Institute, PuroClean, and Maid […]