Your CMO Mentor

The Marketing Meetup 24 - Stop telling people what to do. Tell them why to do it.

What if you could borrow the brain of a world-class marketer for half an hour? That’s the idea behind CMO Mentor. Each week, a senior marketing leader - from places like Meta, Samsung, LinkedIn, Barclays and more - takes on real questions from you. You’ll get quickfire lessons, deeper dives into their craft, and the sort of honest, lived advice you rarely hear on a stage. No chest-beating or “back in my day” stories, plenty of useful answers to the problems you’re facing right now. Brought to you by The Marketing Meetup.

00:00

Epizode

09 ruj 2026

07 srp 2026

19 lip 2026

11 lip 2026

03 lip 2026

13 svibanj 2026

23 tra 2026

09 tra 2026

26 ožu 2026

12 ožu 2026

26 velj 2026

12 velj 2026

05 velj 2026

29 sij 2026

22 sij 2026

15 sij 2026

18 pro 2025

09 pro 2025

04 pro 2025

27 stu 2025

20 stu 2025

13 stu 2025

06 stu 2025

05 stu 2025

Your CMO Mentor

Epizode

Stop telling people what to do. Tell them why to do it.

Pip & Nut | AI won't replace great marketers - but it will change how they work

THIS is how you grow a brand | Jodie Gillary, Kantar

Measuring what Matters with the MD of Data, Measurement and Analytics at Google UK

The illusion of productivity in the AI era | Duarte Garrido - DOJO AI

The cost of constant organisational change | Patrick Brown, Adobe

The ecosystem that makes high performers thrive | Naomi Walkland

How great CMOs think about brand, risk and leadership with Jon Evans

How to build a brand with real purpose, with Bronwen Foster-Butler, CMO of Finisterre

How marketers can use consumer testing to make braver, smarter decisions

The new science of TV advertising with Kate Waters from ITV

How to run smarter marketing experiments (behavioural science explained)

How marketing can lead AI transformation in your company

How to justify brand marketing spend (and build trust with leadership)

How to balance brand and demand without wasting budget or credibility

How to Measure Creator Marketing (Without Follower Count)

How to build a data-driven marketing strategy

How to push back when everyone wants to copy competitors

Samsung's CCO reveals: what really makes customers stay

The Visibility Playbook: PR, SEO, content, and brand aligned

How this VP turned a failing fitness brand around with no budget

How to lead marketing that drives growth, with the CMO of Meta

How to build brand on LinkedIn, with their VP of Marketing

Your CMO mentor: real-world marketing advice from the brightest brains in the game